Google tests a new layout to display information from forums like Reddit
TL;DR
- Google’s testing adding top comments and related discussions directly in search results for forum content.
- Google says that this update does not affect how forum pages rank in search results.
Get smarter at marketing in just 5 minutes:
Google is currently testing a new layout aimed at enhancing how information from forums, such as Reddit, is displayed directly within search results. This update introduces a feature that showcases top comments and related discussions from these forums without altering how forum pages are ranked.Â
Users will now be able to see a snapshot of popular discussions and comment threads without needing to click through to the forum page. According to Google, this update is intended to help users explore topics more deeply. By displaying top comments and related threads directly in the search results, users can explore and access detailed discussions surrounding their queries.
Google has said that this change will not impact the ranking of forum pages. This means that the ranking algorithms that determine the visibility of forum content in search results will remain unchanged.